The
Digital Marketing and Social Media Marketing Process;
Greetings to the Blog-stars, Blog-staress, Digital-stars and
Digital-staress
I have interacted, engaged and communicated with Brands in S.A,
U.S and the U.K – these Brands are greater and defined a generation as an
Organization, some of the individuals of these brands are great and some aspire
to be great and I am sure that they would be great,
I am appreciative of the great and the insightful Brands in South
Africa, the USA, and United Kingdom that I acquire information from so that I
can improve, develop, assist, and understand the Marketing and Digital
Marketing Environments
Online Brand Presence, Digital Marketing is about but this is
situation and scenario dependant;
*
Creating a Sentiment
*
Driving the Passion
*
Building a Brand of Superior Strength
*
Developing and Enhancing the Reach
Social Networking Media as a Platform – the Brand as Organization
covers some costs in terms of content but the individual also pays in terms of
data and the content is worth their effort if the interaction, engagement, and
communication are there if they find added value to their lives in acquiring,
or sourcing the content via the Brand as an Organization.
As there price of internet is gradually decreasing due to
improvements in technology (LTE) and
there is talk about “White-Spaces”
being leveraged to connect individuals into an online environment
network/platform – so this is incredibly encouraging and awe-inspiring,
The Connection Process
for Social Networking Media; and to
an extent the Online Environment and E-Commerce, please note this is a very
simplified version of the Connection Process.
The Connection Process is;
1. The Individual Client/Customer
2. A Network (Cellular or ISP)
3. Social Networking Media Platform
4. Brands Creates an Account or
Account Created Already
5. Individual Connects with the Brand
6. Likes the Content
7. Comments – Experience in relation
to the Brand.
Note; Point 5 and Point 6 can vary (i.e. Point 6 could come before
point 5 depending on the experience and the situation.)
1. The Individual Client/Customer
This individual pays a fee to the Network (Cellular or ISP) and is now able to connect to an online
environment but there is an important aspect here the individuals will leverage, interact,
engage and communicate on platforms that they prefer and that are in line with
their Data Bundle, and Data Package, Please take the time to read and
understand what I have just said, and allow the information and the insights be
rise.
2. A Network (Cellular or ISP)
The Cellular Network or the Internet Service Provider charges a
fee for individuals to connect to the online environment via a phone or PC or
Tablet or other device,
3. Social Networking Media Platform
There are numerous to choose, in the own unique way making the
world a more connected place where alliances and partnerships have the
potential of starting and where content is appreciated. When a group of
Individuals leverage a platform the collective becomes a Network/Audience. There rest of the points are easy – if you are
passionate about Marketing or Digital Marketing and require further assistance,
guidance, advice, insights or perceptions then kindly comment and I would
assist you where I can,
4. Brands Creates an Account or
Account Created Already
5. Individual Connects with the Brand
6. Likes the Content
7. Comments – Experience in relation
to the Brand.
I believe that you now have read this post and you are inspired to
achieve the vision, the dreams and the goals that you have envisioned for
yourself, and believe in yourself, you are great; you are talented, WELL
DONE
I am passionate about Marketing, Digital Marketing, Strategy,
Innovation and Corporate Entrepreneurship, and I aspire to be the Leader in
Marketing, Digital Marketing, Strategy, Innovation and Corporate
Entrepreneurship in Durban, then in S.A and then the World.
Wonder what-else I do know and understand – 46% of Marketers say
customer retention is a top priority in 2013 and guess what; I am the owner of
a Customer Retention Strategy called Brand Motion Interact.
And a Brand/Organization would require Niche Digital Marketing
Platform good news is that if you are in the South Africa, the U.S and U.K and I
have identified such Niches.
Online Platforms are continuously changing and adapting being it
with design, content, functionalities and sometimes it is all three – why
because it is a fluid platform that is ever-changing, dynamic, innovative, and
there is emphasis on you as the individual, and enhances connection and
networking – there are some legendary and epic brands, and so for a Brand if it
is stagnate, and reactive you can only get so far – until antagonism
arises.
Kindest Regards and Many Thanks
Kash
Live to Dream
Envisioning
the Vision and the Opportunities”
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