Thursday, September 20, 2012

The Break Legacy – Entrepreneurship Show for Aspiring Entrepreneurs

The Break Legacy – Entrepreneurship Show for Aspiring Aspiring Entrepreneurs and Entrepreneurs

Greetings to Aspiring Entrepreneurs and Entrepreneurs in South Africa
I have being interacting with The Big Break Legacy, to bring this to your network and for you as an aspiring entrepreneur you could walk away with a huge cash injection for your business, and there would be much needed exposure for you organization, you and your organization will become a household names as you would be on Television,
With this prestigious program Dreams are created into Reality, a Nation is united in the name of Entrepreneurship; the decision is yours as to whether you are going to be watching at home as an Entrepreneur or as a Candidate on this on this life changing experience,
Whether you are looking for a challenge or Following your Passions, or Trying to take your organization to the next step, or On a mission to prove yourself as the Leader in your respective Industry – Have a look at what The Big Break Legacy can do for you as an individual, and also as an Entrepreneur in South Africa – Last year Graham Rowe won the Big Break Legacy show – he walked away with tons of experience, he became a household name, and with 5 Million Rands towards their organization.


The Business Plan - Advantages of having one

The Business Plan - Advantages of having one

Starting out Entrepreneurs often find themselves in a situation asking “What is a Business Plan?” and “Do I need a Business Plan?”

A business plan is a formal document that shows the proactive synergy from HR, Marketing, Sales, Finance, Accounting, Economics, Management, and Sustainability - perspectives of the future enterprise, it is a guide on how the business is operating and should be operated; it provides a sense of purpose i.e. the reason for being in business, and it should be continuously updated as the Organization grows,

So to answer the question above – Yes you do need a Business Plan – because honestly how would know if you have achieved something that you as an Entrepreneur have achieved something which is unbeknownst to you?

Wednesday, September 19, 2012

Small Business in South Africa and Digital Marketing

Small Business in South Africa and Digital Marketing

A small business should begin by focusing on the Marketing Mix - not the the mix that is found in some textbooks or article, but rather on the 7 p's of Marketing
1. Price
2. Product
3. Promotion
4. Place
5. People - individuals whom represent your organization
6. Processes - the manner in which business is conducted
7. Passion - Brand Loyalty - What do individual customers prefer your product/s and/or services over competitors

Digital Marketing and Social Networking Media

Digital Marketing and Social Networking Media

Digital Marketing/Social Networking Media(Facebook, Linked-In, etc) some say it’s a trend that will fade, while others say that it is here to stay, but I say in S.A as the Internet Costs drop, more and more individuals will start using Social Networking Media, providing a large target market and also provides transparency, opened communication and direct interaction with an individual or a group of individuals which results in loyalty to that organization, but it can also bring disloyalty if the reason for being on such media is unclear, or the customer service does not currently meet the customer's satisfaction, by the way I do own a customer retention concept called Brand Motion Interact,

The 7 P's of Marketing

The 7 P's of Marketing

In a Modern Society – where information is the ultimately the greatness resource and the Evolution and Revolution of Social Networking Media.

I would focus of the 7 p’s of Marketing Approach, as well as Digital Marketing efforts and Innovation – looking for new opportunities and ways of growing the target market.