Showing posts with label Marketing Insight and Trends in S.A 2013. Show all posts
Showing posts with label Marketing Insight and Trends in S.A 2013. Show all posts

Tuesday, May 14, 2013

Marketing Ice to” Eskimos”

Individuals often say in Sales “Can you sell ice to an Eskimo” and so an indirectly question the asked from a Digital Marketing, Advertising, and Marketing Perspectives is” Can you draw up a Marketing, Digital Marketing, Advertising Plan for this.
I am passionate about Marketing, Digital Marketing, Strategy, Innovation and Corporate Entrepreneurship, and I aspire to be the Leader in Marketing, Digital Marketing, Strategy and Innovation, and Corporate Entrepreneurship in Durban, then in S.A and then the World.
So to answer the question above my answer would be No – because there is no value added to the Eskimo’s daily life and doesn’t benefit the organization and the Eskimo in the Medium to Long Term, I would export the ice to a Climate Zone which is Humid - because the organization and I would add more value to daily individual lives and abundant advantages (Strategic and Competitive) and opportunities will be attained this way.

Wednesday, April 24, 2013

LinkedIn Tagging/Mentions - The Functionality is coming to you soon


There is news via the network that Linked In is currently testing “Mentions”/ “Tagging”
I do spend a lot of time on Online Platforms (Social Networking Media) and I acquired great insights in the aspect of Digital Marketing due to my passion for the Industry and eagerness to learn about Digital Marketing.

So the new functionality is envisioned to connect and provide notifications to the mentioned individual/brand/organization making life easier
I believe that this is a great functionality for a network with +- 200 Million consisting of individuals from many different and unique “walks-of-life”
With a colossal individual support base with the regional traffic ranking (acquired on the 13/03/2013) indicate this;

The Greatest Marketing, Digital Marketing, Advertising, Communications Strategy/Concept

The Greatest Marketing, Digital Marketing, Advertising, Communications Strategy/Concept is perhaps the oldest one but it still holds merit and adds value in the Modern Era,
Have you ever heard of a pebble meeting the water?
 I am sounding a bit out – there or you are of the impression that I am talking in riddles
So what is it The Greatest Marketing, Digital Marketing, Advertising, Communications Strategy/Concept; which is still provides;
·         A Royal Flush
·        A Try
·        A Goal
·        A Podium Line Finish
Here it is;
Take a stone/pebble drop it into a pool of water, one would see ripples in the water"

Monday, March 25, 2013

Hashtags on Facebook? Work in progress?

Acknowledgment to all those whom are passionate about Social Networking Media and Digital Marketing
I am passionate about Marketing, Digital Marketing, Strategy, and Corporate Entrepreneurship and I wish to be the Leader in Marketing, Digital Marketing, Strategy, and Corporate Entrepreneurship in Durban, then S.A and then the World.

Facebook might be incorporating #Hashtags into the interface – but I believe that; knowing Facebook and prior developments (such as the “Graph Search” functionality)  Facebook as an innovating Brand operates and transcends into countries boundaries but I would expect the functionality to be tweaked as if as a strategy/concept (as if the functionality is just merely duplicated/imitated then as a Brand you have not set yourself apart from those whom are in the Industry and the throne of the Market Leader/s is just for a few Brands.) Facebook could just adjust the #Hashtags concept/strategy into the platform, in unique manner.


Monday, December 10, 2012

Marketing, Digital Marketing, Strategy, Innovation and Corporate Entrepreneurship my passion – in 2013

Marketing, Digital Marketing, Strategy, Innovation and Corporate Entrepreneurship my passion – What we can look forward to in 2013


Greetings to you as an individual, as well as the Brands and The Organizations,

I am appreciative of the Time and Effort that you have undertaken in viewing this,

This is based on my perspective in regards to the aspect of Marketing that we as individuals hold dear – I am passionate about Marketing, Digital Marketing, Strategy, Innovation and Corporate Entrepreneurship and one of my core dreams and goals is to be a Leader in Marketing, Digital Marketing, Strategy, Innovation and Corporate Entrepreneurship.

I believe that as Internet Costs decreases and becomes continuously becomes more affordable – more individuals in South Africa will begin utilizing, sharing, interacting, engaging on the Internet and also Social Networking Media – enhancing the spectrum of online individuals whom possess the desire to share, interact, and engage with Friends, Family, Associates and as well as Brands, and Organizations that have an individual appeal to that online individual users.