Friday, July 31, 2015

Inspired Greatness - Strategy

Dearest You,

Whom inspires you?

To dream, to rise up again,
To follow the path of your life,
To be the best that you can,
To challenge yourself,
To push yourself,

There many heroes and heroines exist, in all forms various types – many have started in the places with intense challenges, faced the odds and emerged victorious. Along the journey becoming the source of inspiration, and provided an intense spring of hope!

Presenting the: Inspired Greatness Strategy ©

Thursday, July 23, 2015

For the power of 48 hours


Make your voice heard by signing the petition right-now!


Dearest You,

In the power of 48 hours:  Think about this:

Are we South Africans or cant’s? ARE WE SOUTH AFRICANS OR CANT’S?

Imagine when you go to your favourite blog – which is no longer there,

Imagine when you go to a site which inspires you to achieve and to envision – it has disappeared,

Imagine the ramifications of this – within power of retrospection,

Friday, April 17, 2015

Unified Africa


Dearest You,


This is a challenging time in S.A with the xenophobic attacks, and some of the scenes that have being viewed are really surreal. I am optimistic that voice of reason, words of inspiration, and action of creation - will prevail and succeed!

If this to continues; think about a team like Orlando Pirates that has an upcoming match in Africa - Think about the next time a South African Team or a National Team has a match in Africa!


Think about the values, the ethos and the philosophy late president Madiba stood for, and live for, and strived for! Even if it is just for a minute, think about that!


The sense of belonging in the eyes, personified in voice – the broken and shattered spirit, standing in remnants of what-once-was; a life, a livelihood, a home, innocence - while searching for the familiarity of embracing eyes. This day is enshrined to the heart and mind for a generation, and a generations’ generation and this day would live forever told from generation to generation.


Monday, February 9, 2015

Personified Contact Connections (The Contact Form 28.03)

Dearest You,

Are you going to be busy in a meeting, so it is best to reach you via email?

Or

Are you going on a trip, so it is best to reach you via a call?

What is your communication preference, today?


Now: What are your customers/clients’ communication preferences?

This is about placing the “contact” back into the form, and building upon the journey and sometimes rejuvenation and re-invigoration  are required to create the change which is and has always being envisioned.

Tuesday, January 13, 2015

Essence Arising in Presence (Marketing)

Dearest you,

The Day becomes Night…The Night becomes Day….As Seconds….gives us minutes…As Minutes…gives us Hours….As Hours…gives us Days…As Days…gives us Weeks…As Weeks…=…to the opportunity continuously learn, add-value, grow, and understand.

I believe that to create the greatest experience, a brand must be inherently interrelated.

“The day we come upon this universe we have a Presence, then we are set upon an amazing, and exhilarating journey to discover, to grow, to learn and to understand the Essence of ourselves and the universe.”

                                                Think about this:
Do you have a preferred sporting event? Do you have a preferred, brand of device? Do you have a preferred gaming title? Do you have a preferred gaming console? Do you have a preferred app? Do you have a preferred sporting team/person? Do you have a preferred brand? Do you have a preferred T.V program? Do you have a preferred social-media profile? Do you have a preferred movie? Do you have a preferred type of music? Do you have a preferred newspaper, book, and/or magazine?


Thursday, October 9, 2014

The Future of Brands Reloaded - Generation Next 2014

Dearest you,

As we proceed, remember whom you are, whom inspires you, remember what you are going to achieve – envision this as your as source of inspiration, remember the potential that you inherently have. Venture to dream boldly and distinctively for you – believe in those whom believe in you as much they believe in you. As the start of a new dawn arises, as the clock ticks along delivering the journey of present, and of the future tense, while aiming for the moon of an alternate universe. Remember to rehearse, live every verse as you have achieved it already.

The Generation Next 2014 is created by HDI Youth Marketeers, Waltons (whom are “breeding success” amazing motto) and Monash South Africa respectively. An amazing thank you goes to Jason and Mokebe for time and effort. Also thank you to all those whom worked in the gathering of this amazing insights.

I acquired this for you via the team at HDI Youth Marketeers – a big thank you goes to all those whom assisted in the creation.

Tuesday, October 7, 2014

Exchange Rate Alliance Strategy


Dearest You,

As We Explore - We Learn! As We Seek - We Find! As We Learn - We Grow! As We Find - We Understand! As We Know – We Define! As We Begin - We Walk!”

As a Financial Institution - how would you like to;
a.       Increase the Global Presence? 
b.      Acquire Interest at the respective Source?
c.       Acquire a Global Following?
d.      Be positioned to an individual (and many more individuals) by being on their favourite Global Site?

The Exchange Rate Alliance Strategy would provide:
a.       Building Alliances with Global Sites.
b.      Creating value for “the financial institution” and the Global Sites.
-          Building the Online Profile as“the financial institution”.
-          Increasing the site-traffic as“the financial institution”.
-          Creating Visibility as“the financial institution”
-          Promote Awareness as “the financial institution”brand.
-          Acquiring a direct-source of interactions on the “the financial institution’s”site.
-          Effective targeting and with personalization at the source.

Tuesday, September 16, 2014

The Rhinos Serenity



In the still of silence, the serenity that illuminates the senses, from the frogs cloaking, to the crickets chirping, the combined ambience of the (various) sounds is a soulful song!”

In the still of silence, the serenity that illuminates the senses; from the roars, to the chirping, to the buzzing, to the meeting of the hooves to the ground, which instils aplethora of euphoria for the senses!”

“In the distance, in the blink of an eye, and earth-shattering bangs…BANG…BANG…BANG…BANG…BANG!!! are heard (almost as if there was a thunder storm of epic portions was approaching)! The Tranquillity has being transported into, scurrying in different directions!”

What has being so tranquil, is now gone! Then in dead-of-silence, which is interjected by the faint cries off sheer-agony, heard in the distance! There is an overwhelming sense of anguishradiates on the faces of all!!!

The disturbing question which perturbs the mind is; “How many would it be today” or “How many would it be tonight?” Would it just be one or an entire family? When knowing that even one is just too many!

Wednesday, August 20, 2014

Understanding & Categorizing Financial Institutions

Dearest You,

To effectively evaluate and acquire insights in regards to a particular “financial institution”, it would be imperative to understand the characteristics and the traits of the respective brand, that would be truly informed decision-making;

I would strongly advise one to make provision(s) the information presented below – kindly the note that the below is summarized;
1.       The Business Model of the “financial institution”.
2.       The Brand Positioning of the “financial institution”.
3.       The Product Offering(s) of the “financial institutions”.
4.       Financial Position of the “financial institution”.
5.       The Lending Criteria in the provision of loans by the “financial institution”.
6.       The Clients’ Profile of the “financial institution” – Confidential.
7.       The Repayment Frequency by the Clients’ of the “financial institution” – this should be accessible via the Accounting Team (has the repayment term has shortened, or has the term broadened?) - (i.e. once a client acquires a loan from the “financial institution”, how long does it take for the client to pay-back the loan?) – Confidential.

Wednesday, August 6, 2014

Internalized Insights Acquisition


Internalized Insights Acquisition

Dearest You,

Imagine if there was a magnitude of insights that where readily and easily accessible, Imagine if it was just a matter of time, and effort in acquiring those insights, imagine if those insights where shared for the brands’ benefit and improvement. There is amazing knowledge within and around a brand and channelling those inherent insights into understanding, and into strategy.

Internalized Insights Acquisition – fancy sounding name, right? But this is simply achieved by acquiring the insights, of the internal stakeholders (i.e. the Staff) within a brand. This could be in the form of a survey, or via email. There should be an aspect of confidentiality applied during all stages.